WeChat Marketing is more than paid advertising. To unleash the power of the #1 social media in China, you will need a well established strategy. Book an appointment with Bexel Creative to find out more, and bring your brand to the right people, today.
China’s digital landscape is significantly different from the western markets — China owns its own social networks such as WeChat, which occupies half the time people spend on their mobile devices. With more than 1 billion monthly active users, WeChat is the most popular social media platform not only in China, but also all over the world.
In the most important regional markets in China, espeically Shanghai, Beijing, Shenzhen and Guangzhou, the WeChat usage rate is over 90%. For over 70 million Chinese living abroad, WeChat is almost the only channel (instead of email or FaceBook) for them to keep in touch with friends and families.
With its unique and powerful features, WeChat is almost a combination of WhatsApp, Skype, Facebook, Instagram, mobile banking, eCommerce, and even Uber. In China, you will be expected to connect with your friends and partners via WeChat, instead of phone or emails.
Our expertise in WeChat Social CRM, combined with a deep understanding of marketing trends, empowers us to help you meet your customers’ needs effectively. This results in heightened conversion rates and reinforced brand loyalty, extending beyond WeChat to encompass other social media platforms.
Bexel Creative has been working closely with Grundfos for years, in a joint effort to develop its digital marketing strategy in the Chinese market. WeChat Marketing is one of the core communication channels for Grundfos to connect with its customers in China. Bexel has provided a full range of solution including WeChat page management, digital leads generation and WeChat video content strategy.
Along with our partner network, Bexel Creative has been supporting Gaggenau in constructing the WeChat influencer campaigns, and has played an important role in launching its offical Chinese WeChat page to the high-end interior designer, architects and consultants in 1st tier and 2nd tier cities in China.